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Content design at Intuit

Content at Intuit

Our content design system provides guidance for content designers,
copywriters, marketers, developers, and anyone else writing for Intuit.

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What’s new

Nov 4, 2021
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Our CUI guidance has tips for anyone creating chatbot content

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Check out our fresh Community page to see what we’ve been up to lately

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Our anti-racist principles now have beautiful illustrations thanks to Vivek Saigal.

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Word list

How we use certain tax and money words.

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Anti-racist language

Use these principles to identify and replace harmful language.

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Formatting

Bold, bulleted lists, capitalization, and more.

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Intuit voice and tone

What we say and how we say it.

Community

Read the latest from Intuit content designers.
See what we’re thinking about and where we’re going.

Get the scoop
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Work with us

Imagine a career where your creative energy fuels meaningful innovation.
Find the content role that’s right for you.

Explore careers
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Artwork by Zip Lehnus, Sarah Mohs, and Vivek Saigal

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