Cancel button
Cancel button
  • Home
  • /
  • Lorem Ipsum 2023

Lorem Ipsum 2023

Lorem Ipsum logo in dragonfruit pink

Agenda

Note: All times Pacific (PT)

Monday 9/18/23

9–9:30 AM: Welcome

9:30–10 AM: Less persuading, more influencing

10–10:30 AM: ADHD and in-product discovery

10:30–11 AM: Break

11–11:30 AM: Let’s talk shop

11:30–12:30 PM: Dear future self: making dreams a reality

Tuesday 9/19/23

9–9:15 AM: Morning reflection: Where we are

9:15–9:30 AM: Improv skills for prompt writing

9:30–10:30 AM: Content design and engineering: Better together

10:30–11:30 AM: Break

11:30–12:30 PM: AI-deas for an AI future

Thursday 9/21/23

9–9:30 AM: Morning reflection: Where we’re going

9:30–10:30 AM: Building trust quickly with partners

10:30–10:45 AM: Break

10:45–11:45 AM: 50 shades of content design

11:45–12 PM: Break

12–12:30 PM: How tips from famous writers can help us design better products

12:30–1:30 PM: Drawing stuff with Zip

Friday 9/22/23

9–9:30 AM: Morning musings with Dave Talach

9:30–10 AM: Outside Voice: Stop the presses

10–10:45 AM: Demystifying D4D

10:45–11:15 AM: Break

11:15–11:30 AM: A love letter to content design

11:30–12 PM: Kind words for word nerds

12–12:30 PM: Lorem Endum

Sessions

50 shades of content design

Jeff Carlson
Senior Content Designer, VEP
Ali Oligny
Senior Content Designer, VEP

You’ve just met someone at a coffee shop or at the gym. How do you explain what you do for work? We’re all content designers, but each of us has a unique skill set and perspective. Join us for an honest chat about our multifaceted identities. Find some common ground with your peers and embrace your own exceptional individuality.

Watch recording
Back to agenda

ADHD and in-product discovery

Natalie Houchins
Senior Content Designer, Mailchimp

As fate would have it, I was diagnosed with ADHD the same time I joined the Mailchimp team that handles in-app discovery (IPD). Pop-ups, banners, and tooltips, oh my! Come hear what I’ve (maybe) figured out about designing effective IPD for folks with ADHD and other cognitive differences.

Watch recording
Back to agenda

AI-deas for an AI future

Julia Falkowski
Principal Content Designer, Intuit Futures

Zip Lehnus
Senior Content Designer, SBSEG Apollo

Nicolle Merrill
Principal Product Designer, SBSEG Customer Success

Patricia Swesey
Content Design Manager, Platform Design

Great AI experiences need great content designers like us. In this session, we’ll get hands-on with the latest and greatest strategies for content-based generative experiences. We’ll explore this rapidly-evolving landscape and work together with prompt settings and strategies to get great generative outputs.

Watch recording
Back to agenda

A love letter to content design

Adam Beasley
Senior Product Designer, QuickBooks Online Advanced

Designing content across working teams can be challenging and sometimes product designers don’t show content designers the love! My goal is to make sure everyone knows how deeply valued their work is, and how lost we are without you.

Watch recording
Back to agenda

Building trust quickly with partners

Heather Parrish
Content Designer, SBSEG Business Tax

Content designers often move from team to team and project to project quickly. That’s why we have to build influence—and trust—at speed. In this session, we’ll discuss and apply some specific strategies that can help you hit the gas on a short on-ramp with a new team—or even accelerate with the one you’ve got. 

Watch recording
Back to agenda

Content design and engineering: better together

Moderator: Brooke Hatfield (Principal Designer, Mailchimp)
Panelists: Milica Mijatović, Maxwell Reich, Lee Anna McGuire, and Isaac Kwon

We often talk about how to work with interaction or visual designers, but engineers are vital partners and powerful advocates for our work too. 

Come listen to a couple of content designer/engineer duos talk about what successful collaboration has looked like for them. They’ll also share tips on how you, too, can increase your impact through relationship-building.

Watch recording
Back to agenda

Dear future self: making dreams a reality

Sara Hayden
Senior Content Designer, QuickBooks Online Advanced

It’s the year 2033. You’re on the cover of a magazine. What’s your story, and what does the world know you for? By the end of this session, you’ll have a goal and steps to help you achieve it. Bring a few sheets of paper and something to write with.

Watch recording
Back to agenda

Demystifying D4D

Jennifer Christian
Principal Content Designer, Intuit Innovation Practices

We all know we’re supposed to use D4D, but sometimes it seems time consuming, or outside the realm of the normal workday, or like we need some special expertise. This session will show you how anyone can use D4D quickly, daily, and easily.

Watch recording
Back to agenda

Drawing stuff with Zip: season 2

Zip Lehnus
Senior Content Designer, SBSEG Apollo

Back by popular demand! Zip will show how sketching can fuel problem solving. Learn how to say “I’m drawing this banana for work!”  Dust off your sketchpad—there will be an activity.

Watch recording
Back to agenda

How tips from famous writers can help us design better products

Jessica Torres
Senior Content Designer, SBSEG Workforce Solutions

“Kill your darlings.” “Write backwards.” “Write drunk, edit sober.” 

During this talk, we’ll dive into tried-and-true tips, controversial tricks, and misattributed quotes on writing to understand how we might apply them to product design.

Watch recording
Back to agenda

Improv skills for prompt writing

Elizabeth Beasley
Senior Content Designer, Platform Design

Did you know writing AI prompts is exactly like directing an improv show? Find out how to use the power of “yes, and” to put a different spin on your prompt-writing when you get in a rut.

Watch recording
Back to agenda

Joyful scripting: Empowering your craft with language models

Vivek Srinivasan
Principal Design Technologist, SBSEG Design Technology

Nicolle Merrill
Principal Product Designer, SBSEG Customer Success

Have you ever wished for tools to simplify and accelerate the routine aspects of your work? Would you like to create these tools yourself?  Learn how to use language models as a tool and a tool creator to streamline your work, so that you can focus on the creative aspects. Together, we’ll explore how to add joy and script away the boring.

Watch recording
Back to agenda

Kind words for word nerds

Christine Yoo
Content Designer, QuickBooks

Flex your most valued muscle (word-noggin) to build people up. A feel-good game to play with teammates with one goal: call out the greatness in each other.

Watch recording
Back to agenda

Less persuading, more influencing

Sarah Mohs
Principal Content Architect, SBSEG Content Systems

The most successful designer in the room isn’t necessarily the most experienced, the most senior, or the most charismatic. You can lead and influence from wherever you are. We’ll chat about what influence really is (and isn’t), and identify 3 ways you can start flexing your influence muscle with your colleagues.

Watch recording
Back to agenda

Let’s talk shop

Meet up and break out! We’ll gather into small groups to chat about hot topics. Your group chooses which subjects get you most fired up. 

Great convos + new content pals = half an hour of awesomeness.

Back to agenda

Lorem Endum

Vidhika Bansal, Elizabeth Beasley, Lauren Jackson

Alas, all good things must come to an end! Join your organizers and hosts for a final closing session with reflections, prizes, and maybe even some words of wisdom.

Watch recording
Back to agenda

Morning reflection: Where we are

Vidhika Bansal
Group Manager, SBSEG Content Design

How does what you’re doing these days compare to what you’d like to be doing?

We’ll do a super easy exercise to help you take stock of just that. You might even be inspired to start bridging any gaps you notice!

Watch recording
Back to agenda

Morning reflection: Where we’re going

Vidhika Bansal
Group Manager, SBSEG Content Design

If you could share some words with future you, what would they be? In this session, we’ll take some time to find out. (Zero prep required! Sharing will be 100% optional.)

Watch recording
Back to agenda

Outside Voice: Stop the presses

Facilitator: Rob Jacques (Content Design Strategist, TurboTax)

Breaking news: we don’t have enough fun. But today you will. Sharpen your writing skills for the who, what, when, where, and wtf?

Watch recording
Back to agenda

When poetry and content design walk into a bar

Paul Hoy
Senior Content Designer, QuickBooks Online Advanced Mid-Market

Poetry and UX content are both about communicating human experience, so let’s explore where poetic forms and content design elements overlap. We’ll do some fun exercises to see how deep and insightful you can get with your craft (whether it’s poetry or UX!).

Watch recording
Back to agenda

go to top
Link copied